All of us at NEXT Marketing Agency find Pinterest fun and addicting! We have even jumped on the bandwagon with our own NEXT Pinterest account and it has quickly become one of our favorite social media marketing tools. We love the opportunity to place images on our board “ALL About Marketing” of ads, imagery and marketing messaging that stops us in our tracks. Our fans are telling us it is really fun to see through our marketing eyes!
Social Media Marketing with Pinterest
As of February 2012, there are 10.4 million people using Pinterest. Users are spending countless hours pinning and sharing their interests and tastes with people all over the world. This website has become a valuable resource for many retail brands as it generates traffic to their websites. It was only a matter of time before third party applications and websites were created to enhance the user’s pinning experience and provide useful insight
One of the ones we use and reference for interest is Repinly. Repinly serves as the ultimate Pinterest Directory showcasing trending pins, popular boards and top pinners. The great aspect about Repinly is that is offers a “Klout-like” score rating based on the number of followers and boards to determine their influence in the Pinterest world.
For detailed information on Repinly and a great article, please check out the Repinly website as well as the “Repinly gives you insight into the most popular content on Pinterest” article written by Nancy Messieh on The Next Web blog.
As Pinterest’s growth continues to skyrocket, Repinly and other similar tools for measuring BRAND CHATTER™ activities will be created and we will be keeping a close eye on them all.