Incorporating Video Into Your Marketing Strategy with SocialCam

Incorporating video into your marketing strategy is a great way to boost your brand awareness through various social media channels.  Two weeks ago the world learned that Facebook bought Instagram for a hefty $1 billion dollars price tag. Now people are searching for the next Instagram story of success and it might just be SocialCam.

Socialcam Smartphone Interface

Socialcam has emerged as one of the trending leaders in mobile video app creators.  Socialcam enables its users to create, edit and share smartphone videos within their social media networks. This app differentiates itself by streamlining the video production process, offering fun and easy editing options with professional result filters, themes and even soundtracks. Socialcam also takes the sharing aspect a step further by enabling its users to tag other people in the video, create and build a following and post on the various social media websites such as Facebook and Twitter.

Socialcam added 4 million new users over one weekend in April (WOW!!).  For some time now, our team has believed in video being a strong marketing strategy tool for communicating and creating brand awareness for effectual marketing of your brand.

The NEXT Marketing Agency team will be keeping a close eye on this company as we test out the application ourselves and who knows one day we might even see Facebook strike another deal.

See Business Insider’s great article written by Alyson Shontell on Socialcam’s success. Thanks Business Insider & Alyson!

Click here to sign up for your own Socialcam account

About Sandy Gerber

Sandy Gerber is a top marketing consultant in Vancouver, owner of NEXT Marketing Agency, a company that produces marketing plans, marketing campaigns and marketing events for clients across Canada. Her popular BRAND CHATTER™ methodology has helped companies increase their brand awareness and most of all, their bottom line. Sandy is a speaker at events on marketing, an author of her own marketing book, and a mom - one of her biggest jobs!
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